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Marketing - B2C · Stockholm, Sweden

Performance Marketing Specialist (Swedish speaking)

We are looking for a Performance Marketing Specialist (Swedish speaking) to join our marketing team and work hands-on with performance marketing in the Swedish market. As we continue to grow in regulated markets, we are strengthening our focus in the Sweden and are looking for a specialist to execute, optimize and scale our performance marketing activities.

What will you be doing?

  • Execute and optimize performance marketing campaigns in Sweden across PPC, paid social and display.

  • Work hands-on with platforms such as Google Ads and Meta (Facebook/Instagram).

  • Monitor, analyze and report on campaign performance, focusing on CPA, ROI and volume.

  • Support testing, optimization and continuous improvement of creatives, audiences and messaging.

  • Collaborate with CRM, design and casino operations to ensure aligned acquisition and retention efforts.

  • Support sponsorships and influencer initiatives from a performance and measurement perspective.

  • Ensure all activities comply with Swedish gambling regulations and platform policies.

  • Stay up to date with market trends, platform changes and industry’s best practices.

Who are you?

  • Native or near-native Swedish speaker with strong English skills.

  • 1+ years of hands-on performance marketing experience.

  • Solid experience managing and optimizing campaigns in Google Ads and Meta.

  • Analytical and comfortable working with performance data and KPIs.

  • Detail-oriented, structured and execution-focused.

  • Able to manage multiple campaigns and priorities at the same time.

  • Experience in iGaming is a strong advantage.

By joining us, you're not only gaining an opportunity to work and collaborate with the best talent in our industry, you’ll also enjoy a range of fantastic perks.

  • A competitive and attractive salary

  • Private health insurance

  • Annual wellbeing benefit allowance

  • A weekly breakfast

  • Social events for building strong relationships with colleagues

About LCKY Group:

LCKY Group brings together a portfolio of leading online casino brands - Lucky Casino, Happy Casino, Flax Casino, Vera&John and OneCasino - alongside its in-house game studio, Swintt. With a strong people-led culture and a proven ability to build and scale in regulated environments, the group is well positioned to accelerate its momentum across key markets.

LCKY Group continues to expand across international markets: Sweden, Finland, Ontario, and Chile, as well as in Spain, Denmark and the Netherlands. The Group is home to a diverse and multiskilled workforce, based in a range of locations, including Malta, Stockholm, Sofia, Barcelona, Estepona, Gibraltar and Melilla.

The Group also operates in the B2B vertical through its in-house game development studio, Swintt, which delivers high-quality slot games to operators worldwide.

With an unshakeable belief in its people that’s woven into the company’s DNA, LCKY Group looks boldly to the future with a focus on building appeal in regulated markets.

👉 Learn more about us at https://www.lckygroup.com/

At the LCKY Group we firmly believe that our diversity is what makes us unique and that everyone is welcome to enjoy the ride! We are committed to uphold a high level of diversity and inclusion throughout our group.

 

Department
Marketing - B2C
Locations
Stockholm, Sweden
Picture of Jacques Abeng-Essamba
Contact Jacques Abeng-Essamba Talent Manager – HR

Stockholm, Sweden

Culture

Glitnor Group is created by industry vetrans who have founded and managed several successful businesses over the last decade.

In order to have a company culture driven by intrinsically motivated people - you need to have a strong and long-lasting vision. Entrepreneurship is something we have in our DNA and we want the whole team to be part of that. 

"Glitnor strives to be the most entrepreneurial and fastest growing business group in the iGaming industry."

We are constantly looking for new talents and senior leaders to join our journey. Are you our next Glitnor Gladiator? 

About LCKY Group

Welcome to LCKY GROUP.

Driving growth through a portfolio of strong casino brands with teams across Europe and North America and a clear focus on regulated markets.

Marketing - B2C · Stockholm, Sweden

Performance Marketing Specialist (Swedish speaking)

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@glitnor.com
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